Vegan India Conference, an annual initiative by Vegan First, stands out as one of the most coveted events shaping the plant-based ecosystem in India.. The conference addresses India's dire need for alternatives at the intersection of food, material and technology.
Objectives
Drive event ticket sales through very narrowed-down target-based ad campaigns via Facebook, Instagram and YouTube.
Target Audience
Location: People living in India Tier 1 & 2 Cities. Age Group: 25 – 65 Years Interests: Vegan Lifestyle, Healthy Diets, Business Owners & Entrepreneurs, Influencers, Investors, Vegan Products Brand Owners, Restaurant Owners, etc
Platforms
Performance-based Marketing Platforms: Meta (Facebook + Instagram) & Google Network Ads
VIC 4th Edition July, 2025 - Meta & Google Ad Campaigns Performance (3 Months)
People Reached
3,66,000+
Total Ad Spend
INR 1,95,500
Conversions
317 Tickets Purchased
Return On Investment
ROI = 810.7%
Disclaimer: Revenue information is confidential and not disclosed for privacy reasons.
Top Performing Ad Creatives
VIC 3rd Edition July, 2024 - Meta Ad Campaigns Performance (3 Months)
People Reached
3,50,000+
Ad Campaign Budget
INR 90,000
Conversions
215 Tickets Purchased
Return On Investment
ROI = 1,666%
Disclaimer: Revenue information is confidential and not disclosed for privacy reasons.