Shahji’s Banqueters (Catering) & Shahji’s Parantha House (Restaurant) are both well established businesses since the year 2000 having strong a offline presence in Pune, around Maharashtra & Delhi.
Challenge:
They only had a website & a Facebook page with no activity & engagement. Shahji’s had a low marketing budget, hence only basic social media management was incorporated along with minimal ad campaigns.
Objective
The objective was to create a Brand Presence on Facebook & Instagram by reaching out to people in Pune, engaging with them & creating an awareness about the Brand and it’s services & products.
Target Audience
Anyone & Everyone in Pune.
SOCIAL MEDIA STATISTICS
Shahji’s Banqueters (Common Instagram A/c)
| Platform | July 2017 | October 2017 | January 2018 | March 2018 |
|---|---|---|---|---|
|
|
870 followers |
1065 followers |
1100 followers |
1182 followers |
|
|
0 followers |
36 followers |
100 followers |
173 followers |
Shahji’s Parantha House (Laxmi Road)
| Platform | July 2017 | October 2017 | January 2018 | March 2018 |
|---|---|---|---|---|
|
|
0 followers |
88 followers |
142 followers |
350 followers |
Shahji’s Parantha House (Apte Road)
| Platform | July 2017 | October 2017 | January 2018 | March 2018 |
|---|---|---|---|---|
|
|
998 followers |
1072 followers |
1120 followers |
1220 followers |
SOCIAL MEDIA CAMPAIGNS
Shahji’s Banqueters
Ganpati Festival Catering Packages (August 2017)
7,000 people reached
7 post shares
1 Converted
2 Converted
Shahji’s Banqueters
New Year’s Eve Party Catering (December 2017)
6,500 people reached
2,100 Likes
7 Enquiry Calls
2 Converted
SOCIAL MEDIA BRANDED POSTS
Shahji’s Banqueters
Shahji’s Parantha House
REVIEWS
Social Media Reviews
Shahji’s Parantha House
Google Reviews
Shahji’s Parantha House
